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Samsung Galaxy Fold Launch



I WORKED WITH SAMSUNG TO DELIVER MAXIMUM IMPRESSIONS ON GALAXY FOLD ASSETS AND DISPLAY TO BUILD AWARENESS FOR THE NEW PRODUCT. 

Original video and imagery was shot for Boss Hunting and used to promote the launch of Samsung‘s innovative new Galaxy Fold. ROS, HPTO and outstream video assets were hosted on site for two months delivering substantial support to the campaign. 

Media budget was allocated to social posts to boost reach and impressions, while Boss Hunting’s engaging content spread delivered additional impressions to onsite display ads: delivering 4,864,562 impressions in the two month period with a CTR of 0.14%.

7,982,616 Total Impressions

4,864,562 Display Impressions

0.14% Display CTR

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